Heavenly Bodega

Heavenly Bodega asked me to create a brand asset library for their website and digital campaigns, over multiple shoot days. From the food, wine, and products sold in the bodega, to the architecture and interiors, they wanted to convey that each element had been carefully curated.

My goal was not only show off their menu and physical space, but to demonstrate their brand values of community, quality, and artful design. Alongside traditional menu shots, I created macro photographs of key ingredients featured throughout the menu to emphasize freshness, craftsmanship, and attention to detail.

For the lifestyle imagery, we focused on the outdoor patio as a welcoming gathering place where guests could enjoy anything from a quick coffee to an evening of shared plates and wine. Styling and wardrobe reflected the brand's inclusive personality, portraying a space that feels equally inviting whether you're attending a work meeting or spending a relaxed afternoon with friends.

Talent: Roselil Aalund, Jackie Lopez, Katie Lusby, Brent Lamber, Canaan Wolf, Georgia Evans, McKenzie Vaughan